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KVKK Information Notice

PRIVACY NOTICE ON THE PROCESSING OF PERSONAL DATA

Effective date: 17 October 2026

This notice is provided under Article 10 of the Turkish Personal Data Protection Law No. 6698 ("KVKK") and the Communiqué on the Procedures and Principles of the Obligation to Inform, by the data controller operating under the Renew & Revive brand, to explain how your personal data is processed. In case of any discrepancy, the Turkish version prevails.

1. Data Controller

FKT GÜZELLİK AKADEMİ KOZMETİK DANIŞMANLIK LTD. ŞTİ. ("Renew & Revive" or the "Company")
Address: Merkez Mah., Abide-i Hürriyet Cad. Üçler Apt. No:141 Kat:1 D:1, 34365 Şişli/Istanbul, Türkiye
Email: hello@renewandrevive.co
Phone: +90 533 038 48 24

2. Categories of Personal Data

  • Identity: name, surname; where needed for the service and invoicing, national ID number, date of birth, gender.
  • Contact: phone number, email address, address.
  • Customer transaction: requests and complaints, appointment details, services received, form contents, and your messages and calls with us via WhatsApp, Instagram, Facebook Messenger, phone and the website chat.
  • Financial: invoice and payment details (card details are not stored by the Company; they are processed by the payment institution).
  • Marketing: services you are interested in, campaign preferences, commercial electronic message consents.
  • Transaction security and digital trace: IP address, browser and device information, pages visited, data obtained through cookies and similar technologies, and information about the advertisement or link through which you reached our website (e.g. campaign parameters and ad click identifiers).
  • Visual records: before and after photos, subject to your explicit consent.
  • Special category data (health): health information you declare so that beauty and care treatments can be performed safely (allergies, medication, skin condition, any condition preventing a treatment, etc.).

3. Purposes and Legal Grounds

  • Responding to your request, booking appointments and providing the service (information form, call-back request, WhatsApp and other messaging channels): necessary for the conclusion or performance of a contract (KVKK Art. 5/2-c).
  • Invoicing, accounting and statutory retention: expressly provided for by law and necessary to comply with a legal obligation (Art. 5/2-a, ç).
  • Customer relationship management, measuring service quality, appointment reminders, handling requests and complaints: legitimate interest (Art. 5/2-f).
  • Information security, preventing misuse and spam submissions: legitimate interest (Art. 5/2-f).
  • Protecting rights in legal disputes: establishment, exercise or protection of a right (Art. 5/2-e).
  • Sending campaigns and promotions by commercial electronic message (SMS, email, WhatsApp): your approval under Law No. 6563; not giving it does not prevent you from receiving our services.
  • Analytics and marketing cookies, measuring advertising performance and sending conversion information to advertising platforms: your explicit consent (Art. 5/1). Details are in the Cookie Policy and the Explicit Consent Text.
  • Health data and before/after photos: your explicit consent (Art. 6/2).

4. Method of Collection

Your personal data is collected, by partly or fully automated means or as part of a data filing system, through the forms and cookies on our website, phone calls, WhatsApp, Instagram and Facebook Messenger messages, the website chat, email, physical or electronic forms you complete at the salon, and Google/Meta lead forms.

5. Transfers

Within the limits of the purposes above and in line with KVKK Articles 8 and 9, your personal data may be transferred to:

  • Our service providers (data processors): customer communication, appointment and CRM software (ConnectWiz), website hosting and content delivery (including Cloudflare), email delivery, accounting and financial advisory services.
  • Messaging platforms: Meta Platforms Ireland Ltd. / Meta Platforms, Inc., if you contact us via WhatsApp, Instagram or Facebook Messenger.
  • Analytics and advertising providers — only with your explicit consent: Google Ireland Ltd. / Google LLC (Google Analytics, Google Ads, Google Tag Manager), Meta Platforms Ireland Ltd. (Meta Pixel, Conversions API), Microsoft (Clarity), Yandex (Metrica), OpenAI (ad measurement). Contact details such as phone number and email address are irreversibly hashed (SHA-256) before being sent.
  • Authorised public authorities and courts: where required by our legal obligations.

Transfers abroad: Some of the providers above have servers outside Türkiye. Transfers abroad are made with appropriate safeguards under KVKK Article 9 (standard contractual clauses) and, for analytics and advertising purposes, on the basis of your explicit consent.

6. Retention Periods

  • Customer and invoice records where you received a service: 10 years as required by law.
  • Health declarations, consent forms and treatment photos: 10 years from the last treatment, to protect rights in possible disputes.
  • Requests that did not lead to a service (form, call-back, messaging): 2 years from the last contact.
  • Advertising source and click identifier information: 13 months.
  • Commercial electronic message consent and opt-out records: 3 years from withdrawal.
  • Cookies: as stated in the Cookie Policy.

Data whose retention period has expired is deleted, destroyed or anonymised.

7. Your Rights

Under KVKK Article 11 you have the right to learn whether your personal data is processed; to request information about it; to learn the purpose of processing and whether it is used accordingly; to know the third parties in Türkiye or abroad to whom it is transferred; to request correction of incomplete or inaccurate data; to request deletion or destruction under the conditions of Article 7; to request that these actions be notified to the third parties to whom the data was transferred; to object to a result against you arising exclusively from automated analysis; and to claim compensation for damage caused by unlawful processing. You may withdraw your explicit consent and your commercial electronic message approval at any time.

8. How to Apply

In accordance with the Communiqué on the Procedures and Principles of Application to the Data Controller, you may submit your requests:

  • in writing with a wet signature, in person or through a notary, to the address above;
  • to hello@renewandrevive.co from the email address previously notified to us and registered in our systems, or with a secure electronic/mobile signature.

You may use the KVKK Application Form on our website. Requests are concluded free of charge as soon as possible and within 30 days at the latest; if the action requires an additional cost, the fee set by the Board may be charged.

Electronic Message Consent

COMMERCIAL ELECTRONIC MESSAGE CONSENT

Effective date: 17 October 2026

Under Turkish Law No. 6563 on the Regulation of Electronic Commerce and the Regulation on Commercial Communication and Commercial Electronic Messages, I consent to FKT GÜZELLİK AKADEMİ KOZMETİK DANIŞMANLIK LTD. ŞTİ. ("Renew & Revive") sending commercial electronic messages about campaigns, discounts, new services, events and information to the phone number and email address I share, by SMS, email, WhatsApp and phone call.

  • This consent is optional; not giving it does not prevent me from getting information, booking an appointment or receiving services. Messages about my request and appointment are sent regardless of this consent.
  • I may withdraw my consent at any time, free of charge and without giving a reason, by using the opt-out link or instruction in the messages or by writing to hello@renewandrevive.co. My opt-out is processed within three business days at the latest.
  • My consent may be registered in the Message Management System (İYS).
  • Information on how my personal data is processed is available in the Privacy Notice.

In case of any discrepancy, the Turkish version prevails.

Ad Measurement Consent

EXPLICIT CONSENT TEXT ON THE PROCESSING OF PERSONAL DATA

Effective date: 17 October 2026

I have read the Privacy Notice prepared by the data controller FKT GÜZELLİK AKADEMİ KOZMETİK DANIŞMANLIK LTD. ŞTİ. ("Renew & Revive"). Each of the consents below is separate and optional; giving one does not require giving the others. Not giving consent does not prevent me from getting information or receiving services. I may withdraw any consent at any time by writing to hello@renewandrevive.co or by using the opt-out option in a message sent to me; withdrawal applies to processing from that date on. In case of any discrepancy, the Turkish version prevails.

1. Sharing my contact details for ad measurement and transfer abroad

I give my explicit consent to the irreversibly hashed (SHA-256) form of my phone number and email address that I share in the website forms, the chat or messaging channels, information about the advertisement through which I reached the website (ad click identifiers, campaign information, the page visited, IP address and browser information) and the outcome of my request (information request, appointment, purchase and its amount) being shared with Meta Platforms Ireland Ltd. / Meta Platforms, Inc. and Google Ireland Ltd. / Google LLC to measure the effectiveness of advertising and improve ad delivery, and to the related transfer abroad.

This consent is given with the "For ad measurement" checkbox in the website forms. Consent for analytics and marketing cookies on the website is collected separately in the cookie preferences screen.

2. Processing of my health data

I give my explicit consent to the health data I declare (allergies, medication, skin condition, any health condition preventing a treatment, etc.) being processed and stored by the relevant specialists and authorised staff of Renew & Revive so that beauty and care treatments can be performed safely. This data is never used for advertising or marketing and is not shared with third parties.

This consent is collected separately at the salon before the treatment.

3. Before and after photos

I give my explicit consent to before and after photos being taken and stored to follow up the treatment. Publishing my photos on the website or social media, even with my face unrecognisable, requires my separate written approval.

4. Preference analysis for personalised offers

I give my explicit consent to the services I have received and am interested in being analysed to prepare offers and campaigns for me. Sending these offers to me by SMS, email or WhatsApp additionally requires my commercial electronic message approval.

Contact

FKT GÜZELLİK AKADEMİ KOZMETİK DANIŞMANLIK LTD. ŞTİ.
Merkez Mah., Abide-i Hürriyet Cad. Üçler Apt. No:141 Kat:1 D:1, 34365 Şişli/Istanbul, Türkiye
Phone: +90 533 038 48 24 · Email: hello@renewandrevive.co

Renew & Revive Beauty / Blog / Blogs

Blogs

Crow's Feet: Needle-Free Care Options for Eye-Area Lines

14 July 2026 3 min read 17 views
Crow's Feet: Needle-Free Care Options for Eye-Area Lines
Contents
  1. Why Do Crow's Feet Form?
  2. Dynamic vs Static Lines
  3. What You Can Do at Home
  4. Needle-Free Salon Options
  5. About Botox and Fillers
  6. Realistic Expectations
  7. Frequently asked questions

Short answer: crow's feet are the fine lines that fan out from the outer corner of the eye towards the temples. Repeated expressions like smiling and squinting, sun damage and the loss of collagen and moisture with age make them more visible. Daily sun protection and hydration slow them down at home; in the salon, needle-free eye-area treatments such as Genosys EyeCell support the look of fine lines and a fresher eye area. Injections such as botox and fillers are medical procedures and are not performed at our salon.

Why Do Crow's Feet Form?

The eye area has the thinnest skin on the face and few oil glands. The ring-shaped muscle around the eye contracts every time you smile or squint. When we're young, skin springs straight back. Over time these factors reduce that elasticity:

  • Age: collagen and elastin production fall and skin thins.
  • Sun: UV is the main external cause of collagen damage, and squinting in the sun adds to expression lines.
  • Dehydration: dry skin makes lines look deeper.
  • Smoking and poor sleep: reduce the skin's ability to repair.
  • Screens and eye strain: long screen time and squinting increase repeated movement.

Dynamic vs Static Lines

TypeWhen visibleGeneral approach
Dynamic linesOnly when smiling or squintingProtection, hydration and regular care to slow progression
Static linesAlso when the face is at restSoften their look with care; for deep lines, a medical opinion

What You Can Do at Home

  1. Daily sunscreen: choose one suitable for the eye area that doesn't sting, and wear it on cloudy days too.
  2. Sunglasses: protect from UV and reduce squinting.
  3. Eye cream and hydration: pat a light, hydrating eye cream on with your ring finger morning and night.
  4. Gentle cleansing: remove eye make-up without rubbing.
  5. Sleep and screen breaks: looking into the distance every 20 minutes eases eye strain.

For the basics of a healthy skin barrier, see our skin barrier guide.

Needle-Free Salon Options

Genosys EyeCell eye contour care

A protocol using cosmetic ingredients designed for the eye area. It helps the area look fresher and more rested, supports a softer look of fine lines and meets the skin's moisture needs. Details on our Genosys EyeCell page.

Eye contour care

A treatment with products suited to the delicate eye area, focused on hydration and freshness. See eye contour care.

Anti-aging facial

Crow's feet usually age along with the rest of the face. The Genosys anti-aging facial is a multi-step protocol for fine lines and loss of firmness. We explain the approach in what is Genosys.

Gua Sha massage

A gentle massage technique that relaxes facial muscles and revives the skin, supporting a more rested look around the eyes. See Gua Sha massage.

About Botox and Fillers

Botox and filler injections are medical procedures and are not performed at our salon. If you're considering them, you need to see a qualified doctor. We offer needle-free care only.

Realistic Expectations

Needle-free treatments don't erase crow's feet; they improve moisture, freshness and texture so lines look softer. The best results come from regular care plus daily sun protection. If puffiness and bags under the eyes bother you, read under-eye bags and puffiness.

To find the right treatment for your skin, book a free skin analysis at our salon.

This content is for general information and is not medical advice. Results vary from person to person. Our centre offers beauty and care services, not medical procedures.

Frequently Asked Questions

Answers to the most frequently asked questions about this content

What are crow's feet?

Fine lines that fan out from the outer corner of the eye towards the temples, more visible when you smile.

What causes crow's feet?

Repeated expressions, sun damage, collagen loss with age and dehydration make lines more visible in the thin eye-area skin.

Are there needle-free treatments for crow's feet?

Yes. Needle-free options such as Genosys EyeCell and eye contour care support a softer look of fine lines and a fresher eye area.

Do you offer botox?

No. Botox and fillers are medical procedures and are not performed at our salon.

How can I prevent crow's feet at home?

Wear sunscreen and sunglasses daily, hydrate with an eye cream and avoid rubbing the eye area.

Will needle-free care erase crow's feet?

No. It improves moisture, freshness and texture so lines look softer.

Still have a question?

Let's work out the right care plan together. Leave your number and we will call you, or message us on WhatsApp.

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Service in this article

Genosys EyeCell Eye Contour Care

  • 30–40 min Treatment time
  • 3–6 sessions Recommended course
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Contents

  1. Why Do Crow's Feet Form?
  2. Dynamic vs Static Lines
  3. What You Can Do at Home
  4. Needle-Free Salon Options
  5. About Botox and Fillers
  6. Realistic Expectations
  7. Frequently asked questions

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Rediscover your beauty with Renew & Revive Beauty Salon! Located in Şişli, Istanbul, our salon offers expert services in skincare, laser hair removal, body contouring, and rejuvenation treatments. Our experienced and professional team creates personalized solutions and treatment plans tailored to your aesthetic needs.

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